Skoda Fabia Cake advertisement scores in Britain
Skoda cake advertisement won top British Television Advertising Craft Award of 30 October 2007. The TV ad shows pastry-cooks baking a Skoda Fabia cake in life size. They have swapped rivets for raisins, metal for marzipan and spark plugs for sugar. The video was filmed at West London’s Shepperton Studios, and Skoda even includes a recipe for the cake. The ad was placed by British representation of Skoda. It lasts approximately a minute and cost about 1 million £.
The agency who made the ad actually wanted to give the huge cake to charity, but at the end they gave it up because of possible health risks, coming from long stay of Skoda Fabia cake in the heat of studio reflectors.
For a Skoda Fabia cake you need these ingredients:
10kg white chocolate chunks
20kg raisins
3kg orange peel strips
25kg dried apricot
12.5kg raspberry jam
5kg cocoa powder
100kg wheat flour
180 fresh eggs
100kg caster sugar
90kg brown sugar paste
50kg icing sugar
40kg black sugar paste
20kg glacier cherries
50kg white sugar paste
30kg brown almonds
42kg chocolate fudge
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