Czech Television Broadcasts Drastic Clips about Road Safety

The authors of the emotive campaign, which warns drivers against dangerous behaviour at the streets are skilled film makers, with the director Filip Renc by the camera it became the most drastic, but also the most expensive TV campaign in Czech history.

The videos which Renc made need to be broadcast after 10 pm for opened naturalism going to brutality. The Czech TV puts them on for free, so you don’t know when they appear exactly, but you can be sure there will be blood and people dying.

The most expensive was the clip called Embryo, which illustrates what happens to it when there is a car accident. If you dare, you can have a look at these here:
Clip 1
Clip 2
Clip 3
The original idea was to lower the number of mortal accidents in the Czech Republic by about 70.


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